Google is a major search engine that Web advertisers focus on.
The relevance of keywords is more important than the number of times they are included or the number of adaptations being used. Keywords need to be included in website content to gain the attention of search engines. The search engines evaluate the context of the keywords and determine the usefulness of the content for viewers. Text that contains a large number of keywords that don't fit together is ranked very low and often not seen on the first few pages of the search results by people searching for the words or phrases.
Instructions
1. Place different product groups or themes on different pages of the website so that each page has one focus. Organize products or themes into related groups, and create a list of targeted keywords that closely match each product group or theme.
2. Create content that revolves around a particular product group or theme. Place that content in one section of the website in the form of articles, comments, news and product or theme information. Use targeted keywords from your previously created list for the group or theme in any original content you are adding to that section. Repeat this step for each product group or theme.
3. Feature useful information that contains a natural number of keywords. Follow the rules of grammar, and create natural content that provides viewers with useful and relevant information to avoid being penalized by the search engines for keyword stuffing, the listing of variations of the same word without using it in context or the excessive use of the same keyword.
4. Create a lot of quality content, such as regular blog posts, how-to articles, interviews or industry news, and keep adding more content at least every few weeks to maintain the highest possible listing in the search engine results.
5. Review the content of current pages once a month, and edit the text regularly to keep it relevant and up to date. Changes in technology should be reflected in the content to keep the content from becoming outdated, which results in fewer search engine listings.
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